About
Me.
About
Me.
About
Me.
About
Me.
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How I
Work.

Rooted in data, shaped by people.
My methodology blends analytical thinking, business strategy, and a human-centered mindset to deliver solutions that are not only intelligent but truly impactful.
Step by Step.
01.
Market Diagnosis &
Data Analysis
I assess internal challenges, audience behavior, and market trends, turning data into actionable insights that guide strategy with purpose.
03.
Omnichannel Strategic Planning
Beyond campaigns, I map the full ecosystem: customer journeys, product milestones, stakeholder communication, internal activation, and delivery flows. Every touchpoint matters, and I build strategies that connect them.
05.
Monitoring &
Continuous Optimization
With real-time data and reporting tools, I monitor what’s working (and what’s not), iterate with speed, and pivot as needed, always focused on long-term impact, not just short-term wins.
02.
KPI Definition &
Goal Setting
I align cross-functional teams around clear, measurable objectives. This phase is where strategic ambition meets accountability, setting the bar for performance and decision-making.
04.
Execution &
Team Leadership
I lead execution through structured collaboration, balancing agility with clarity. I manage projects using tools like Asana and mirror leadership with ownership, ensuring progress, momentum, and engagement from all involved.
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Contact.
Let’s talk about your next project?
📍Vancouver, Canada
